Instant Custom Signs – Drew Brims' Blog

Taking ownership for our mistakes and resolving the problem without question so that the client becomes a champion of your product rather than a detractor. Yes, here at ICSigns, we stand behind everything we sell, even if that stance costs us time, material and money. We will not compromise on quality or customer satisfaction. To me, that is more important than anything.

I am convinced that sustained success cannot be achieved in the absence of consistency. Consistency is one of the cornerstones to success in any enterprise be it business, or sport.

Consistency in the face of adversity is also important. Managing staff issues or equipment failures sometimes requires us to adapt to ensure that the end result is a positive experience for our clients.

The real heroes in all this are the athletes who worked two jobs and sacrificed careers to compete for their country. Through the “Own The Podium” program, the Canadian government coughed up some decent coin so that athletes could concentrate on their discipline and hire the coaches and support staff they need to perform at world-class levels. That was an excellent investment in the future and the results speak for themselves as Canada was first in gold medals and third over all. How many young people will be inspired to try out for sports they might have ignored before these games? It’s about time we inspired young people to get off the couch, move away from computer games and encouraged them to get outside and enjoy every opportunity this great county of ours has to offer. And these Olympic games have provided them with wonderful role-models. Articulate, humble, skilled at their craft and generous with their time to speak to the media.

It may cost us a little to give these extras but what it does for us in customer relations is priceless!

Have you forgotten what it’s like to be treated to great customer service? Or perhaps you are trying to find a business that believes in good, old-fashioned care for the client. If so and you need great signs, please put us to the test.